EVENT
Marie Claire Power Trip
PROJECT DATE: 2022
LOCATION: New York & LA
Marie Claire’s annual Power Trip brings together some of the most influential women in the U.S. for a unique, invite only experience designed to spark connection, collaboration, and new ideas. The seventh edition centred around the theme “Power Your Purpose.”
Created as the anti-conference conference, Power Trip moves beyond traditional networking events. The experience is designed to maximise meaningful connection through curated programming, shared travel, and immersive experiences.
Guests - a new invite only group each year - travelled together via a private charter departing from New York, creating an environment where conversations and relationships could begin before the event even started. The agenda blended premium keynote conversations, executive level programming, and cross industry networking, alongside a series of surprise moments and “money-can’t-buy” experiences. The result was a highly curated environment where influential women could connect, collaborate, and share ideas in a way that felt both intentional and energising.
I co-produced the event, stepping in on a four month secondment to lead delivery across New York and Los Angeles. I oversaw everything from planning to execution, coordinating across editorial, sales, events, finance, event production, and executive teams on tight timelines. I managed sponsor relationships, ensuring their needs were met while keeping the experience seamless for guests, and oversaw budgets and complex logistics, including a private charter, as part of managing $1.2M in sponsorship revenue.